Property Type

Hill Station Villas

Location

Shimla

Property Case Study

Hillside Villas:
Where forest silence met premium real estate potential.

Discover how we transformed this property from an overlooked asset into a premium investment opportunity through strategic branding, targeted marketing, and innovative digital solutions.

Hillside Villas Journey

Where forest silence met premium real estate potential.

The Vision

Nestled in the serene hills of Shimla, this untouched piece of nature had been waiting for its story. The owner envisioned something far beyond just selling plots — they wanted to create a high-end hillside experience for NRIs, investors, and wellness lovers.

The Challenge

  • Lacking brand identity
  • Poorly marketed with no visual assets
  • Getting inquiries from low-intent buyers via portals
  • Completely invisible to premium buyers or HNIs

Our Approach

  • Rebranded the project as 'Hillside Villas' – a retreat-inspired identity
  • Deployed drone videography capturing sunrise fog rolls and ridge views
  • Built an elegant landing page + digital brochure
  • Ran Meta & Google Ad campaigns targeting NRIs and wellness investors
  • Hosted a virtual tour + buyer call series for shortlisted HNI leads

Results & Outcomes

  • 3 units sold in 45 days
  • ₹1.3 Cr worth transactions closed
  • Owner extended exclusive rights for another 6 months
  • Buyer profile: 2 NRIs, 1 investor from Gurgaon

Transformation Highlights

Before
Raw, unnamed land parcel
After
Branded Hillside Villas experience
Before
0 drone photos, no online presence
After
20K+ views via reels + web traffic
Before
₹0 buyer interest from NRIs
After
7 shortlisted premium buyers within 30 days
Before
Local agent listings
After
Vilevista branded sale funnel

Key Takeaways

Premium property buyers don't scroll portals — they buy into stories.

Branding, storytelling, and niche targeting beat bulk listings every time.

Our rev-share model lets landowners win without spending a rupee upfront.